Dedat Consultancy founded by Khalid Dedat. London based Marketing and Business Consultancy.

Every brand has a story We help you bring it to life

We bring creativity to strategy, then build it, run it and live it.

Turning vision into strategy. Strategy into growth.

We work with ambitious organisations to develop marketing strategies that drive awareness, engagement and commercial success. From destination marketing and tourism development to brand positioning and digital growth, we provide tailored solutions designed for impact.

Dedat Consultancy is a strategic brand and business consultancy that helps organisations define who they are and grow with intention.

Brand Strategy | Strategic Direction | Growth Advisory

We help organisations get clear on who they are before deciding where they're going. Brand strategy and strategic direction form the foundation, sharpening positioning, message and identity so every decision downstream is easier to make.

Turning that clarity into a practical path forward so ambition has a plan behind it, not just intention.

Destination Marketing | Tourism | Hospitality

We help destinations and hospitality brands tell a story worth travelling for. From positioning strategy, content creation and international visitor advisory, we shape how places and properties are discovered, understood and remembered.

Built to turn interest into arrivals.

Event Management | Creative Direction | Launches

Dedat Events run under Dedat Consultancy

We plan and deliver events and launches that feel inevitable, not improvised. From first concept to opening day, we handle the strategic direction, creative execution and on the ground management that make an event land.

"From international Expos to brand activations, we bring the same rigour to the room as we do to the boardroom: creative direction paired with the operational grit to actually pull it off."

What they said

Here’s what people have to say about working together.

Running an international expo for the first time is never easy, but Dedat Consultancy pulled it off with real precision. A strong debut that set a high bar for what comes next.

Cassam Looch was the travel and tourism expert panel host at the Cape Town Islamic Expo.

Cassam Looch - Travel Expert - Panel Host for Cape Town Islamic Expo 2026 at the CTICC

Cassam Looch, Head of Content - Culture Trip

Tell your story.

Showcase your beauty.

Travel Stories

Live Events

Event Logistics

PR & Comms

Want to work with us?

Every brand has a story worth telling well. We help shape it through our Marketing and Business Consultancy strategy that's grounded, direction that's clear and the small details that quietly make the difference.

It's less about noise, more about getting it right.

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Dedat Consultancy - Marketing and Business Consultancy founded by Khalid Dedat

We started as a marketing consultancy with a simple belief: every brand has a story worth telling well. Over time, that belief led us somewhere unexpected: onto stages, into venues, and behind some of the most memorable events our clients have run.

Today, we sit at the intersection of strategy and experience. We help brands find their voice, then bring that voice to life through campaigns that get noticed, events that get talked about, and increasingly, experiences that travel beyond a single market into new destinations and audiences.

We’re not just consultants who hand over a plan and walk away. We’re partners who stay close to the work from the first idea to the moment it comes alive in front of real people.